Corporate Gifts - A Desk Calendar Won't Cut It This Year

Corporate Gifts - A Desk Calendar Won't Cut It This Year

Corporate-gift giving is tiptoeing back into the holiday scene this year, but companies are putting special effort into the gifts they send in order to establish a more emotional connection with their customers.

Instead of generic wines and paperweights, customization is the name of the game this season. Whether it’s a message etched onto clever desk gadgets or a pre-paid trip to the client’s favorite location, companies are making their gifts harder to forget, and they are willing to spend more to do so.

One big trend is offering intangible and experiential gifts, which is becoming a popular way for more progressive companies to stay top-of-mind with their clients. This shift is one reason the average gift price has climbed this year.

Businesses are placing a greater premium on communicating to customers that they matter. People are really discriminating in what they’re looking to buy. They’re being more careful with the money they’re spending and even requesting samples to make sure they get what they see.

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Website: SourceEC.com.sg

原文見： - | SourceEC - Corporate Gifts Singapore | Promotional Gifts | Door Gifts Blog